It's time to go deeper

At Then I Met You, we believe now - in the age of distraction - it's time to go deeper.

By adding a little extra effort in the right places, we believe you can spark meaningful, transformative moments in your life, and create lasting bonds with the people, places and things that matter most.

What Guides Us

What Guides Us

We know that committing time to something that matters will yield a meaningful connection and rewarding results. So we’re passionate about going deeper in our quest to make the most efficacious, transformative products for your routine. We also hope to inspire you to pause (take a breath, cut out the noise) and go deeper in how you live. Our name, Then I Met You, is a reminder of our mission and what guides us.

WE’RE PRODUCT PERFECTIONISTS

WE’RE PRODUCT PERFECTIONISTS

We went deep to challenge what’s possible through a decade of testing, personal experience and community needs into every product. Our commitment is unveiled in a suite of unique products that are of the highest quality in experience and ingredients, fine-tuned to bring out your best.

Our Ingredients Matter

Our Ingredients Matter

From the radiant orange of sea buckthorn to the deep brown of cocoa and licorice, we use the most effective, savory ingredients in the world, because we want you to see results. With our deep knowledge of skin care, paired with the leading cosmetic chemists and manufacturers in Korea, we don’t hold back on providing natural, premium ingredients, even when it means cutting into our own margin.

It's all for you

It's all for you

We’re exclusively available on Then I Met You, because we want to get to know you one-on-one, for a personal experience that is meaningful and rooted in trust. We’ll start by writing you only when it’s important, and you can expect that all our products provide the most premium experience with a price that isn’t inflated.

Meet our founder Charlotte Cho

There are two things I learned while I was in Korea.

One was how to take care of my skin, and the second was the feeling of jeong, a deep and emotional connection. After 5 years in Seoul, I had developed jeong for Korea, my family away from family, and my skin - and I couldn’t wait to share what I had learned.

For 6 years thereafter, I spent every day and night curating products, talking to thousands of customers, and collaborating with my favorites lines for Soko Glam – and I treasured every second of it.

Then I Met You represents a new turning point in your life. I was inspired to go deeper in my quest to make the most efficacious, transformative products for your routine, with the ingredients and experience I know matter. With jeong infused in every aspect of Then I Met You, my hope is that it will truly transform the way you feel and how you live.